E-Commerce 2019: Business, Technology and Society, EBook, Global Edition

E-Commerce 2019: Business, Technology and Society, EBook, Global Edition
Author :
Publisher : Pearson UK
Total Pages : 915
Release :
ISBN-10 : 9781292311876
ISBN-13 : 1292311878
Rating : 4/5 (76 Downloads)

Book Synopsis E-Commerce 2019: Business, Technology and Society, EBook, Global Edition by : Kenneth C. Laudon

Download or read book E-Commerce 2019: Business, Technology and Society, EBook, Global Edition written by Kenneth C. Laudon and published by Pearson UK. This book was released on 2019 with total page 915 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in e-commerce. Lively and fun to read, E-commerce 2019 is an in-depth, thought-provoking introduction to e- commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook (R), Google (R), Twitter (R), and Amazon (R) illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 15th edition, including its data, figures, and tables, has been updated through October 2018. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, Internet sales taxes, and intellectual property. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you will receive via email the code and instructions on how to access this product. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.


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