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Language: en
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Pages: 279
Type: BOOK - Published: 2023-04-03 - Publisher: Taylor & Francis
This critical introductory text explores the role of advertising in contemporary culture and its connections to larger economic, social, and political forces. W
Language: en
Pages: 224
Pages: 224
Type: BOOK - Published: 2014-12-18 - Publisher: Routledge
Designed as a core textbook for courses in Advertising and Society, "Advertising, Society, and Consumer Culture" develops an integrated perspective that gives s
Language: en
Pages: 502
Pages: 502
Type: BOOK - Published: 2018-06-14 - Publisher: Routledge
Newly updated for the digital era, this classic textbook provides a comprehensive historical study of advertising and its function within contemporary society b
Language: en
Pages: 277
Pages: 277
Type: BOOK - Published: 2015-01-22 - Publisher: Rowman & Littlefield
The fifth edition of this approachable text draws on both academic and applied perspectives to offer a lively critique of contemporary advertising’s effects o
Language: en
Pages: 440
Pages: 440
Type: BOOK - Published: 2014-12-18 - Publisher: Routledge
This collection of classic and contemporary articles provides context for the study of advertising by exploring the historical, economic, and ideological factor