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Language: en
Pages: 645
Pages: 645
Type: BOOK - Published: 2002 - Publisher: Taylor & Francis
Media Effects covers topics such as intermedia processes and powerful media effects, political communication effects and media influences on marketing communica
Language: en
Pages: 341
Pages: 341
Type: BOOK - Published: 2016-08-05 - Publisher: Routledge
Grounded in theoretical principle, Media Effects and Society help students make the connection between mass media and the impact it has on society as a whole. T
Language: en
Pages: 645
Pages: 645
Type: BOOK - Published: 2002-02 - Publisher: Routledge
This new edition updates and expands the scholarship of the 1st edition, examining media effects in
Language: en
Pages: 401
Pages: 401
Type: BOOK - Published: 2012-01-03 - Publisher: SAGE
"Media Effects offers students an in-depth examination of the media's constant influence on individuals and society. W. James Potter frames media's effects in t
Language: en
Pages: 358
Pages: 358
Type: BOOK - Published: 1986 - Publisher: Lawrence Erlbaum Assoc Incorporated
The social, cultural, and psychological impacts of mass media communication are explored in this volume by top media effects researchers. These experts review t