Download or read book So Smart But... written by Allen N. Weiner and published by John Wiley & Sons. This book was released on 2011-01-07 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fascinating book demonstrates that to be a good communicator and therefore an effective manager, a person must have five qualities in order to be viewed as totally credible–competence, character, composure, sociability, and extroversion. While some executives seem to possess all these qualities and be born with savvy communication skills, Weiner shows how anyone can find ways to make measurable improvements in how they present themselves that will enhance their credibility.