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The term “soft power” was coined in 1990 to foreground a capacity in statecraft analogous to military might and economic coercion: getting others to want wh
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This book explores the phenomenon of soft power in international relations. In the context of current discourses on power and global power shift s, it puts forw
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The rise of widespread negative attitudes towards US foreign policy, especially due to the war of aggression against Iraq and the subsequent military occupation
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This book contributes to bridge the gap between different scholarly communities interested in the entanglements of culture and politics in the international are
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Type: BOOK - Published: 2009-04-28 - Publisher: PublicAffairs
Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and acad
