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The Impulse Purchase
Language: en
Pages: 378
Authors: Veronica Henry
Categories: Fiction
Type: BOOK - Published: 2022-02-03 - Publisher: Hachette UK

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'Gorgeous. A joy to read from start to finish' JILL MANSELL 'An exquisite story bursting at the seams with summer, hope and love' MILLY JOHNSON Sometimes you ha
Online Impulse Buying and Cognitive Dissonance
Language: en
Pages: 99
Authors: Giovanni Mattia
Categories: Business & Economics
Type: BOOK - Published: 2021-02-12 - Publisher: Springer Nature

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Consumers’ beliefs and attitudes towards online sales significantly influence buying behavior on the internet. However, the impact of these thoughts and belie
The Impulse Economy
Language: en
Pages: 240
Authors: Gary Schwartz
Categories: Business & Economics
Type: BOOK - Published: 2011-11-01 - Publisher: Simon and Schuster

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We live in a world where our mobile devices have become extensions of ourselves. We depend on them for instant connections to entertainment, social media, news,
The Impulse Factor
Language: en
Pages: 274
Authors: Nick Tasler
Categories: Business & Economics
Type: BOOK - Published: 2009-12 - Publisher: Simon and Schuster

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Packed with riveting examples and controversial research, "The Impulse Factor" provides a clear understanding of why people make the choices they do--and the to
Impulse Buying: Concepts, Frameworks and Consumer Insights
Language: en
Pages: 74
Authors: Dr. C. Nagadeepa
Categories: Business & Economics
Type: BOOK - Published: - Publisher: Shanlax Publications

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This book emphasizes on Impulse buying, its concepts and consumer insights. Consumer behaviour is always a remarkably interesting topic and complex subject for